blog & babble

Grab a cuppa, lean back into your ergonomic chair and have a read through our tips, insights, guides and opinions on the things we love from the creative world!

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Social Media Awareness Days 2023

Social Media Awareness Days 2023

Taking part in social media awareness days allows you or your brand to be a part of a trending, wider conversation simply by using the relevant hashtag or mentioning the appropriate keywords.

Marketing Events You Should Know About

Marketing Events You Should Know About

Unless you’ve been living under a rock for the past three years, you’ll know why 2022 has been a huge year for events - and we’re not talking Glasto. This year began with the end of all COVID -19 restrictions in the UK, and many other countries soon followed suit....

A Beginner’s Guide to SEO

A Beginner’s Guide to SEO

The internet is an incredible tool for expanding your audience and creating business opportunities worldwide. However, with such a huge mixing pot of 'commerce and connection' comes a great deal of competition. Even on just a local scale, there are likely a lot of...

Why Brand Identity is Important

Why Brand Identity is Important

When trying to attract new customers, it can be easy to forget that you aren’t just marketing your product or services to them, you’ve got to sell the whole brand. And when we say brand, we don’t just mean your logo.  Of course, the way your company name looks...

Marketing in the Metaverse

Marketing in the Metaverse

Experts argue that there is huge advertising potential in the Metaverse, and some even believe that we are hurtling towards a world where it is the primary way to advertise. An Adweek article written by Allison Ferenci, co-founder and CEO of Camera IQ a platform for...

What the Heck Is A Metaverse?

What the Heck Is A Metaverse?

Technology is constantly evolving, and each innovation seems more impactful than the last. This is increasingly evident with the establishment of the Metaverse, which is a hot topic amongst marketers at the moment due to its predicted transformation of the advertising...

Web to print = ‘self-service marketing’

Web to print = ‘self-service marketing’

Web to print is like having an on-tap printing press! Reprints of business stationery and marketing collateral can be ordered at the click of a button saving plenty of time and lots of money! Brand consistency Marketing portals work like a central, online library...

Marketing automation: What is it & why does it work?

Marketing automation: What is it & why does it work?

It gets talked about a lot, but what actually is marketing automation and how can it help you to meet your business goals? First off, marketing automation can benefit all businesses, whether small, medium, or large. It's an essential tool to improve the success of...

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